Unity is taking a bold step in the push for AI-powered game creation. During a recent earnings call, CEO Matthew Bromberg announced that an upgraded Unity AI will enter beta at the Game Developers ...

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...

Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.

Unity CEO Matthew Bromberg says an update to its game engine will soon enable users to "prompt full casual games into existence".

Unity is preparing to roll out a new AI tool that can generate playable casual games from simple text prompts. The post Unity will soon let you create casual games using simple text prompts appeared ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Unity (U) stock plunged 24% to $29.10 after Google DeepMind unveiled Genie 3 AI that generates interactive worlds from text. Unity CEO calls world model AI a powerful accelerator. Unity powers 70% of ...

Project Genie offers a lackluster preview of the potential impact of generative AI in video games, sparking both interest and skepticism in the gaming community.

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.